CRISTINA

FARJALLAT

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Cristina Farjallat

Cristina is a career executive with decades of experience. She is currently the regional sales director at Facebook Brasil and was previously at Mercado Livre and Americanas. Most importantly, she is a current board director of Restaurant Brands International (RBI), the parent company for brands Tim Hortons, Burger King, and Popeyes.

Despite her experience, Cristina is lacking in one key area: corporate responsibility.

Under Cristina’s leadership, RBI is neglecting concerns of animal cruelty The company is falling behind many of its competitors on a key food issue: eggs from cage farms. RBI still sources eggs from controversial battery cage farms where chickens are confined in cages so small that they can barely move. This practice is so unsafe and inhumane that it is illegal in many U.S. states and the entire European Union.

RBI has long promoted its commitments to social responsibility, sustainability, and animal welfare. Its actions say otherwise. The company still sources 97% of its eggs in North America from farms that use cages. By comparison, other fast food brands like McDonald’s and Taco Bell are 100% cage-free.

Cristina joined RBI’s board in January 2023, and under her watch, the board has continued neglecting this issue. Despite this, she’s well paid; RBI’s directors are welcomed with $1 million in stock bonuses and receive stock awards valued in the hundreds of thousands of dollars annually.

It’s time for Cristina and her fellow board members to do the right thing and ensure RBI lives up to its values.


Cristina, won’t you use your power at RBI
to end this cruel practice for good?